Vivo Telefonica, Latin America’s largest telecom, and Gamers Club, the region’s largest gaming platform, share a strong connection with young audiences passionate about gaming.
In a special exhibition match, players experienced the challenges women face daily in the real world. They became ambassadors for the cause, sparking dialogue and reflection within the gaming community.
The community wasn’t just watching—they faced the challenge of earning 32% less while playing online, helping to amplify this important message.
As Mandela said: “Sport has the power to change the world... It speaks to youth in a language they understand.” That was our mission.
Gamers's testimonials.